ill.i Optics by will.i.am eyewear: a completely different sound!

Will.i.am expresses his creative vein in different fields, therefore recognized for his multifarious talent in almost everything: rapper, singer, songwriter, entrepreneur, actor, DJ, record producer, stylist in fashion and now also in eyewear with his new ill.i Optics by will.i.am collection. It represents everything that will.i.am loves the most and it is inspired by the vintage forms of the early Hip Hop era of the 80’s, reinterpreted with great respect to details revealing a new, fresh and timeless result.

Emilio Pucci Eyewear Collection: a kaleidoscope of colours

The Emilio Pucci Spring/Summer 2015 Eyewear Collection leads us back to the glorious 70's. A dive into the colours and iconic prints that have always been typical of the Maison as well as the shapes of those years, of course now translated into a contemporary, fresh and extremely in-fashion style.

Lozza eyewear. The Italian elegance and craftsmanship

Lozza, a key brand in the Italian eyewear industry since 1878, is appreciated all over the world for its characteristic and unmistakable radical-chic style with a retro feel. With its brand new and exclusive collection that gives a contemporary twist to the past, Lozza  confirms once again the strong connection with the heritage of the Maison, presenting new styles in innovative and refined materials. Essential and linear shapes are carefully combined with stylish details that highlight the key values and authenticity of Lozza. 

Oliver Peoples: your Highway to style

Imagine the fading lights of an early summer day, the warmth of the sunrays on your skin and the fresh sand under your feet. The waves of the Pacific Ocean gently crashing against the golden beach and a sweet feeling of leisure all around.

This is the new Oliver Peoples collection, inspired to a sun-drenched weekend on the coasts of Malibu.

Ermenegildo Zegna Couture: the elegance in the glasses

The new Ermenegildo Zegna Couture eyewear collection for men offers a range of sunglasses and optical frames of outstanding creativity, in line with the new vision of men fashion collection by Stefano Pilati, the fashion designer of the italian maison.

Premium quality, natural materials and hints of vintage that blend with touches of contemporary flair, create a sophisticated eyewear collection of unique, inimitable accessories - signed with the iconic “XXX” logo made by hand in vicuna cotton thread.

Boss - Hugo Boss eyewear: the fashion-forward design

The Boss - Hugo Boss Spring Summer 2015 eyewear collection presents an innovative combination of colors, underlining the sophisticated and contemporary personality of the brand.

The men’s collection smartly combines functionality with esthetics while the women’s one is characterized by soft and feminine shapes, highlighted by contemporary-chic elements, accentuated by colored details. Sunglasses and optical frames are a blend of cutting-edge technologies with fashion-forward design inspirations. A micro-steel insert at the end of the temple tips is the new detail of the collection.

A new music in eyewear with Tiffany Aria sunglasses collection

Tiffany and its exclusive jewelry have always been synonymous with elegance and style but without neglecting the more traditional aspects associated with emotions and the most important values in life. 

Tiffany Aria is inspired by the jewelry collection of the same name, Aria, which pays tribute 

to the world of opera, starting with its name.

Aria consists of three sun and three optical models featuring a single theme interpreted by three exclusive creations: Allegro, Adagio and Concerto. The design features three 

Austrian crystals interspersed with mother-of-pearl cabochons (5 in Allegro, three in 

Adagio and one in Concerto). 

The collection is the result of a very meticulous manufacturing process, especially for the 

almost entirely manual crafting of the mother-of-pearl that is extracted from shells and very 

careful handling.