Writing a new chapter in the
Persol legacy, the legendary Persol 0649 dares to evolve. Handmade in Italy
since 1957, the Persol 0649 has become an icon of eyewear thanks to its
distinctive design.
Today, the future meets the legend. While retaining its
distinctive shape, it discloses thinner and lighter profiles. Daring,
unexpected, yet distinctly 0649. The new 9649 is a full range, it comes in both
a sun and first-ever optical version.
The original Persol PO 0649 was
originally designed in 1957 for Turin tram-drivers but it soon rose from its
functional beginnings. They then became a legend when Marcello Mastroianni wore
them in the classic film Divorce, Italian
Style.
Combining the best of design and technology, its unique shape has become an icon over time and has remained unchanged since 1957. Until now.
Combining the best of design and technology, its unique shape has become an icon over time and has remained unchanged since 1957. Until now.
Persol introduces the iconic PO 0649 for optical desires. The original shape is reinterpreted into a light and
comfortable frame. A contemporary design loyal to its inspiring heritage: ready
to take its place as a new icon in the optical world of Persol.
The Persol 0649
evolves and brings its iconic shape in the segment:
Persol PO 9649V.
It has the same form but a thinner profile than the iconic 0649; thinner temples with the Mini Supreme arrow, Victor Flex in a smaller version, 7 grams less than the original 0649.
It has the same form but a thinner profile than the iconic 0649; thinner temples with the Mini Supreme arrow, Victor Flex in a smaller version, 7 grams less than the original 0649.
Available in 4 colors including 2 vintage celebration and in two sizes: 50 and 52.
It is perfect for true lovers of Persol, who see the PO 0649 as a cult, especially young people, both men and women, self-confident and fascinated by the cool side of the brand.
In regards to Persol 9649
Sun, still inherent to the staples of Italian craftsmanship, tecnichal skill
and attention to quality, the new sunglasses honor its vintage heritage in a
contemporary way.
Persol maintains the legendary shape, but it evolves to
offer a slimmer, lighter
model: PO 9649S.
This version is
aimed at a female audience. Indeed,
being lighter, is definitely more appreciable of 0649,
whose shape is "heavy" and therefore more masculine.
Also the sunglasses have the same iconic shape of the 0649 but with thinner profiles, thinner temples with the Mini Supreme arrows, Victor Flex in a smaller version, 7 grams less than the original 0649. Available in 4 colors including 2 vintage celebration and in two sizes: 52 and 55.
Also the sunglasses have the same iconic shape of the 0649 but with thinner profiles, thinner temples with the Mini Supreme arrows, Victor Flex in a smaller version, 7 grams less than the original 0649. Available in 4 colors including 2 vintage celebration and in two sizes: 52 and 55.
Look at the differences
between Persol PO 0649 and Persol PO 9649 and discover the new Persol 9649 on Otticanet!
Marta - Otticanet.com
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